John Tesh’s highly successful and varied career path includes a 10-year run as anchor on Entertainment Tonight, six hit public television specials, including his landmark Live At Red Rocks in 1994, a string of #1 radio hits, his popular nationally syndicated radio show “Intelligence For Your Life” in which he has 14.5 million listeners, and a high profile advertising and marketing company. His musical accolades since releasing his debut album Tour De France in 1988 include seven million units in total sales; a Keyboard Magazine Award; a 2003 Grammy nomination for “Best Pop Instrumental Album” for his double CD The Power of Love; and gold certification for his Live At Red Rocks album.
His advertising and marketing company, TeshMedia, handles clients such as numerous Fortune 500 companies, including General Motors, Home Depot, Macy’s, Kohl’s Petsmart, Amway, Geico Insurance and PetSmart. Tesh’s book “Intelligence for Your Life: Powerful Lessons for Personal Growth”, has spent time on the New York Times, USA Today, Publisher’s Weekly, Wall Street Journal & Amazon.com best-seller lists. The award-winning daily and weekly show he calls “purpose driven radio”, recently secured the trademarks for three more categories in their “Intelligence for....” family. “Intelligence for Your Health,” “Intelligence for Your Pets” and “Intelligence for Your Love Life” have been added to Tesh's core brand, and will be developed into stand-alone content-rich websites with products designed around the “Intelligence” Tesh and his staff have gathered in the 10 years since they launched the show.
[4:36] How The John Tesh Radio Show found its niche and is designed to run on any format
[9:35] The importance of "picking a lane" in life and how it can lead to success
[15:15] The most important type of books John thinks you should be reading
[20:07] How John and his wife met, and why pretty women don't seem to get asked out as much
Al Ries' Get Focused
Differentiate or Die
Direct download: AIPIS_150_John_Tesh.mp3
-- posted at: 12:54am EST